Pre-Orders Guide · Updated July 6, 2026

How Much Does GTA 6 Cost? The Price to Buy It and the Billion-Dollar Budget Behind It

GTA 6 costs 79.99 dollars for the Standard Edition and 99.99 for the Ultimate Edition, both confirmed. What it cost Rockstar to make is a different question: analysts put the figure between 1 and 2 billion dollars, which would make it the most expensive game ever produced.

Informed estimate

GTA 6 is not out yet, so the specifics below are an educated estimate, not confirmed by Rockstar. We update this guide the moment official details land.

People mean two different things when they ask how much GTA 6 costs, so here are both answers up front. To buy: 79.99 dollars for the Standard Edition or 99.99 dollars for the Ultimate Edition, confirmed by Rockstar when pre-orders opened on June 25, 2026. To make: Rockstar has never published a budget, but credible analyst estimates land between 1 and 2 billion dollars once development, marketing, and infrastructure are counted.

The price to buy GTA 6

EditionPrice (US)What you get
Standard Edition79.99 dollarsThe complete game. Pre-orders before launch add the Vintage Vice City Pack.
Ultimate Edition99.99 dollarsEverything in Standard plus exclusive vehicles, apparel, five customization shops, and side content. No story or progression advantage.

Confirmed US pricing. Both editions include the full game and story.

What GTA 6 cost to make

There is no official number, and anyone quoting one as fact is guessing. What exists are analyst estimates. The most widely cited, a Business Insider analysis covered by IGN and PC Gamer in May 2026, put cumulative development spending at roughly 1 to 1.5 billion dollars across the game's long production. Add the marketing campaign now underway, plus the infrastructure behind a launch this size, and the commonly repeated 2 billion dollar total becomes plausible without being confirmed.

Even the conservative end of those estimates would make GTA 6 the most expensive video game ever produced, ahead of every previous record holder. The drivers are not mysterious: over a decade of development since GTA 5, thousands of developers across Rockstar's global studios, a photorealistic recreation of an entire state, and a marketing push built around the biggest entertainment launch in history.

Will Rockstar make it back?

Almost certainly, and fast. GTA 5 crossed 1 billion dollars in retail sales within three days of its 2013 launch, the fastest any entertainment product had ever reached that mark, and it went on to sell over 200 million copies. GTA 6 arrives with a larger install base, higher pricing, record-breaking pre-orders, and thirteen years of pent-up demand. Take-Two reports its next earnings in August, which should give the first official read on pre-order numbers.

Frequently asked questions

How much does GTA 6 cost to buy?

79.99 dollars for the Standard Edition and 99.99 dollars for the Ultimate Edition in the US. Both include the full game, and any pre-order before launch adds the Vintage Vice City Pack bonus.

How much did GTA 6 cost to make?

Rockstar has never published a figure. Analyst estimates put development at roughly 1 to 1.5 billion dollars, and around 2 billion once marketing and infrastructure are included. Treat every specific number as an estimate, not a confirmed budget.

Is GTA 6 the most expensive game ever made?

If the analyst estimates are close to right, yes, by a wide margin. Even the low end of the 1 to 2 billion dollar range would exceed every previously reported game budget.

Why is GTA 6 79.99 dollars instead of 100?

There was persistent industry speculation that GTA 6 would break the 100 dollar barrier, but Rockstar priced the Standard Edition at 79.99 dollars, in line with other big current-gen releases. The 99.99 dollar Ultimate Edition exists for players who want the cosmetic extras.

Standard vs Ultimate: which edition to buy